SPORTEC is the Largest Exhibition
Specializing in the Sports and Health Industry in Japan
Why SPORTEC?
SPORTEC is held with the vision of increasing sports participation, improving athletic performance, and realizing a healthier society. Its mission is to make sports more accessible and more widely promoted.
Over the course of three days, not only private companies involved in sports but also government officials and representatives responsible for promoting sports and health, as well as various associations and organizations, actively engage in business discussions.
As Japan’s largest platform for gathering information, expanding business opportunities in the sports and wellness industries, and exploring new market entry, SPORTEC is an exhibition you will not want to miss.
For information on exhibiting at or visiting, please click below
*Scheduled for release in mid-May 2026
Executive Committee
of SPORTEC
SPORTEC is organized by executive committee composed of sports professionals from industry,
government, and academia, who plan exhibitions, seminars, and events. Through this exhibition,
we contribute to the development and internationalization of Japan’s sports industry.
*As of April 2025, unordered
9 Specialized Ares
will Bring Your Target
Customers
Fitness Machine Area
- ・Fitness Machine, Training Equipment
- ・Fitness, Dance, and Exercise Program
- ・Stretch Program and Equipment
- ・Yoga and Pilates Equipment and Program
- ・Wearable Device
- ・Scale, Body Fat Meter, Body Composition Analyzer
- ・Pool Facility, Pool Accessories, Sauna, Bath
- ・Locker, Amenities, Sanitation Facility
- ・Fitness Franchise, Consulting
- ・Customer Management System, Facility System

Sports Facility Area
- ・Ground Facility and Equipment
- ・Artificial Turf, Natural Grass
- ・Gymnasium Flooring, Soundproof Wall, Building Material
- ・Competitive Sports Equipment
- ・Heat Protection Product, Fan
- ・Sports Lighting, Air Conditioning Facility
- ・Net, Safety Product, AED
- ・Facility Renovation Service, Designated Management Service
- ・Power-Saving and Energy Efficiency Support Service
- ・Earthquake-Resistant, Seismic Isolation, and Disaster Prevention Service

Sports Event & Tourism Area
- ・Sports Event Planning and Management Company
- ・Equipment and Supplies for Sports Event Setup
- ・Event Management and Secretariat Outsourcing Service
- ・Sports Commission, Local Government
- ・Sports Federation, Professional Sports Organization
- ・Sports Venue, Facility, Training Camp
- ・Balloon, Banner, Flag Production
- ・Sports Equipment Transportation Support, Accommodation Arrangement Service
- ・Souvenir, Novelty, Goods
- ・Event Safety Product

Sports Fashion & Goods Area
- ・Sports and Training Wear
- ・Dance and Fitness Wear
- ・Martial Arts Uniform and Related Wear
- ・Functional Wear and Materials
- ・Bibs, Team Wear
- ・Sports Shoes
- ・Cap, Sun Visor
- ・Sunglasses, Goggles
- ・Name Printing Service, Embroidery Machine
- ・Various Sports Equipment

Sports Science
Technology Area
- ・High-Speed Camera, Motion Capture
- ・Measuring Instrument, Gauge
- ・Simulator, VR/AR Equipment
- ・Motion Analysis Equipment, Software
- ・Coaching App, Team Motion Analysis
- ・Force Plate, Sensor
- ・EMG, EEG
- ・Imaging Equipment, Device, Large Screen
- ・Educational App, Software, Textbook
- ・Sports Educational Institution, Research Institution, University

Sports & Beauty Area
- ・EMS and Slimming Machine
- ・Hair Removal Device, Body Shaver
- ・Hair Removal and Treatment Service
- ・Tanning Machine, Tanning Cream
- ・Sunscreen, UV Protection Wear
- ・Cosmetics for Athletes, Nail Care
- ・Whitening and Teeth Alignment Product
- ・Posture Correction Equipment and Program
- ・Hair Care Product, Wig
- ・Beauty Supplement

Sports Nutrition Area
- ・Protein Supplement and Drink
- ・Recovery and Amino Acid Supplement
- ・Energy Drink, High-Calorie Food
- ・Health Food and Supplement
- ・Natural and Organic Food
- ・Diet and Fasting Food
- ・Sports Food OEM/ODM Service
- ・Protein Raw Material
- ・Various Nutrition Ingredients
- ・Anti-Doping Certification Service

Golf Performance Area
- ・Golf Training Equipment and Supplies
- ・Training Method
- ・Conditioning Equipment
- ・Golf Swing Analysis Equipment
- ・Course Analysis and Distance Measuring Device
- ・Measuring Instrument, Sensor Device
- ・Golf School, School Franchise
- ・Golf Simulator Machine
- ・Golf Gauge, Golf Practice Net
- ・Putting Machine, Putting Improvement Product

Recovery Area
- ・Recovery Wear and Goods
- ・Stretch and Relaxation Equipment
- ・Massage Chair, Bed, Electronic Therapy Device
- ・Heat Therapy Device and Treatment Equipment
- ・Recovery Equipment, Cool-Down Product
- ・Supporter, Pain Relief Product
- ・Balance Improvement Product
- ・High-Performance Bedding (Bed, Pillow, Futon, Mattress)
- ・Functional Wear, Loungewear, Innerwear
- ・Sleep Tech App, Wearable Device

3 Features of
SPORTEC
SPORTEC is an Excellent Opportunity
to Expand Sales and Develop New Partners
600+Exhibitors
Japan's largest sports industry exhibition, gathering over 600 companies and government organizations from around the world to drive innovation in sports and health.
*Expected
45,000+Visitors
A business exhibition where over 45,000 key public and private decision-makers gather to promote regional revitalization through sports and create health infrastructure.
*Expected
Real
Communication
A real-life opportunity to connect with industry leaders and municipal decision-makers involved in the sports and health sectors—connections that cannot be made online.
Show Report 2025

Number of Visitors:
42,380
42,380 visitors from the sports, fitness, and health industries visited, engaging in enthusiastic business negotiations over the course of three days.
View detailsFor Those Considering Exhibiting
at SPORTEC
Here are 4 key
advantages:
A Platform to Effectively Reach High-Potential Buyers
Connect with 45,000 owners and buyers at the largest sports and health industry expo, featuring a wide range of sports equipment, products, and services.
Engage with Experts in
Specialized Seminars
Simultaneous seminars by key figures in sports business and health industry offer latest insights and networking opportunities for professionals.
Real Hands-On Experience with Live Demos and Presentations
Through live demos and presentations at the booth, pitch directly to global sports and health professionals and receive tangible feedback.
Hundreds of Billions in Business Created by Decision-Makers
44% of visitors are decision-makers, with over 60% being key managers. Direct negotiations with motivated decision-makers generate substantial business each year.
SPORTEC 2026 Outline

EXHIBITION NAME |
SPORTEC 2026 |
---|---|
DATE |
JUL. 8th[Wed.]-10th[Fri.], 2026 |
VENUE |
TOKYO BIG SIGHT – EAST HALL |
ORGANIZER | TSO International Inc. |
Access
Booths are limited. Contact us now for information and a free quote!
*Scheduled for release in mid-May 2026